Why did you choose Avalanche+®?
Bram Bernhard: “It was love at first sight when I first saw Avalanche+®. A bud that really does fully open every time is unique amongst roses. As is the impressive vase life. As a grower I want to be able to offer top quality and Avalanche+® makes that possible.”
What do you think when you step into the greenhouse in the morning?
“Obviously I take a very critical and technical approach to many things, but even after all these years it still affects me - a field bursting with top roses."
Who did you last cut Avalanche+® roses for yourself?
“For my wife. She is very critical when it comes to flowers and only wants what we’ve grown ourselves.”
How do you most enjoy seeing your roses used?
“Seeing someone leave the florist with a lovely bouquet of Avalanche+® roses gives me great pleasure. A lot of love for cultivation and knowledge about roses preceded that moment, but what ultimately counts is that people enjoy them.”
What is your best Avalanche+® moment?
“The first field of Avalanche+® and the first fine harvest - that was truly magical. We knew straightaway we had something very special in our greenhouse. And that feeling has never changed.”